Last year’s What’s Next In Events eBook was focused on how Social Media would impact the Events Industry. And did it ever! There’s no doubt that social media provided organizers with new ways to connect with and engage attendees, created new revenue streams and at the same time put strains on already tapped-out budgets and resources, spawned new formats of meetings, conferences and education, and enabled planners to hear what people really thought about their events.

As planners become more entrenched in the tools and the strategies behind using them, many are recognizing a need to take an inward look at their organizations and events to deliver extraordinary experiences.
This year we have organized an incredible panel of 9 experts in their respective fields:

• Jeff Hurt, Director of Education & Engagement for Velvet Chainsaw Consulting – Conference Education
• Paul Salinger, Vice President of Marketing for Oracle – Sustainable Events
• Michelle Bruno, President of Bruno Signature Events – Tradeshows
• Jessica Levin, CMP, President of 7 Degrees Communications – Event Engagement
• Adrian Segar, Author of Conferences That Work – Unconferences
• Michael McCurry, Strategic Account Manager for Experient – Hybrid Events
• Yours truly, President of READY2SPARK – Branding & Marketing
• Ryan Hanson, Chief Designer & Creative Conversation Starter – Special Events
• Carolyn Ray, The Enthusiastic Planner – The Next Generation of Event Professionals

Helping smart businesses attract more customers
(289) 937.0141 . hello@ready2spark.com

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